Transforming your online presence one step at a time
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1. Discovery
Learning Who You Are
Understanding your current frustrations, seeing if we are a good fit to work together.
2. Clarity
Uncovering Your Unique Value
Clarity on who you are, who you serve, what problems you solve, and what makes your business unique in the simplest and clearest language possible
3. Strategy
Architecting User Experience
Determine what pages the website needs, the purpose for each page, and how the user navigates the site
4. Wireframing
Creating a Site Mockup
Create a first draft of the website's layout and user experience without colors or images
5. Content
Adding the Right Words
Applying the insights and language from brand clarity into the wireframe
6. Design
Applying Your Brand Style
Bringing the wireframe to life with the brand's colors, images and typography
7. Development
Creating a Live Website
Making sure the site is optimized for search engines as well as people
8. Delivery
Handing it off to you
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9. Maintenance
Site Upkeep After Launch (Optional)
I will maintain the site each month to make sure it is running its best
10. Personalization
Segmenting Your Audience (Optional)
Email is a key part of a complete digital strategy, but most people treat all of their email subscribers the same. I will help you develop a strategy for segmenting and serving your audience more personally